The Life Of Pablo

Kanye West brand "Pablo", which is closing collection, such as hats, T-shirts, Vintage Jackets and hoodies.
This collection can be purchased only in the pop-up store (Limited store)

Kanye west had to do was dispatch one tweet. Just one measly tweet with the What (“PABLO POP-UP SHOP”), the When (“MARCH 18-20 FRI 4-8 PM SAT SUN 12-8 PM”) and the Where (“83 WOOSTER IN NYC”) and fans showed up in droves despite having no idea what merchandise would be on the shelves or what the price point would be.

http://www.mtv.com/news/2796459/kanye-west-the-life-of-pablo-pop-up-shop/

After launching a successful pop-up shop in New York City in March, Kanye West has taken his “The Life of Pablo” temporary store to Los Angeles.

The pop-up kicked off on Saturday and runs through Sunday from 11 a.m. to 8 p.m. at 441 N. Fairfax Ave.